Compassionate Action for Animals —
Art Direction, Graphic Design, Illustration
Compassionate Action for Animals (CAA) is an animal advocacy non-profit company focused on promoting the plant-based community in Minneapolis and St. Paul.
As a designer, I worked from their style guide to update, concept and create various graphic assets for the company, including new email headers, infographics, digital marketing and event posters.
As CAA values their organization as being welcoming, supportive, and empowering, I kept coming back to those brand values in my designs.
Here are a few design samples.